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    The Creator Economy Is Reaching A Critical Turning Point

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    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    The Best Campaigns Don’t Chase Trends, They Shape Them

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    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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Guy Says Home Cooked Food Is Better Than Online Delivery Platforms. Swiggy Gave A Witty Reply

Shubham Sachdeva by Shubham Sachdeva
February 25, 2019
in Marketing, What’s Buzzing
A A

Eating habits of most of the Indian youngsters have changed immensely and one major reason for that is living away from home. After schooling or graduation, most people prefer moving to other cities to get a job and in the process, what they miss is homemade food which is delicious to eat.

Source

In last few years, online delivery platforms like Swiggy, Zomato have become very popular as they offer discounts and save precious time. These platforms know that their target audience spends a large portion of their time on social media platforms so these are very active there and try to respond to some of the queries which they find interesting.

Recently Ankit Mor posted a hilarious tweet which stated that food cooked by your mom beats Swiggy, Zomato, Uber Eats and other such delivery apps. Check out what he had to say:

Swiggy ❌

Zomato ❌

Uber Eats ❌

Food Panda ❌

Mom ❤️

— Ankit Mor (@AnkitM03) February 24, 2019

Because Swiggy is one of those brands that believe in communicating with their customers on social media, the food delivery giant quickly came up with a witty reply.

We're out of contention when it comes to competing with mom's food, but if you insist, we'll take second place???? #sweetsilver

^Mansi

— SwiggyCares (@SwiggyCares) February 24, 2019

This led to an epic conversation between Ankit and Swiggy.

Yes! No Doubt In That.. ????

I Feel The Footsteps Of Swiggy Delivery Guy Just Like Jaya Bachchan In K3G And Open The Door Before You Ring The Doorbell ????

— Ankit Mor (@AnkitM03) February 24, 2019

This is how Swiggy replied:

*typical K3G background music* You got us feeling like Rahul at the moment ???? We adore you????

^Mansi pic.twitter.com/IFufNcgeMR

— SwiggyCares (@SwiggyCares) February 24, 2019

Ankit Mor outdid Swiggy in the battle of wits when he posted another meme:

https://twitter.com/AnkitM03/status/1099632719460327424/

Also Read: Customer Service: Bengaluru Man Ordered Food From Swiggy, Got Picked Up From Rajashtan

Clearly social media has taken customer interaction to a new level. Slowly but eventually Indian brands are managing to use the language our youth understands.

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