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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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Home Marketing

Girl Complained Amazon For Not Getting A Sanam, Amazon Gave A Savage Reply

Shubham Sachdeva by Shubham Sachdeva
April 22, 2018
in Marketing
A A

Brands these days handle customer requests in very interactive ways on social media. They know that their replies make a huge impact on the brand image. Twitter is a great platform for people to review products and services companies provide and an Indian female tried trolling Amazon India with a complain but the way Amazon replied is something very funny and creative.

Source

A Twitterati with handle @Sassy_Soul_ tweeted to Amazon and wrote: “Hi @amazonIN, you call yourself the biggest e-commerce website in the world, but even after browsing for hours, I can’t find what I need.”

Hi @amazonIN, you call yourself the biggest e-commerce website in the world, but even after browsing for hours, I can't find what I need.

— Aditii???? (@Sassy_Soul_) April 20, 2018


This may have confused the person who handles Amazonhelp account but the reply was upto the mark. Amazon replied: “We’re actively working towards understanding the needs of our customers and plan to expand our listings. Could you let us know the product that you’re looking for on our website?”

We're actively working towards understanding the needs of our customers and plan to expand our listings. Could you let us know the product that you're looking for on our website? ^KA

— Amazon Help (@AmazonHelp) April 20, 2018

This didn’t stop here and the girl tried to continue trolling and wrote: “Bas ek sanam chahiye aashiqui ke liye..”

Bas ek sanam chahiye aashiqui ke liye..

— Aditii???? (@Sassy_Soul_) April 20, 2018

The next reply from Amazon is winning hearts of people all over the internet. Amazon continued the funny conversation with a bang and replied: “Yeh akkha India jaanta hai, hum tumpe marta hai,

Dil kya cheez hai janam apni jaan tere naam karta hai ????????”

Yeh akkha India jaanta hai, hum tumpe marta hai,
Dil kya cheez hai janam apni jaan tere naam karta hai ???????? ^KA

— Amazon Help (@AmazonHelp) April 20, 2018

Twitter was quick to recognize this convo and the e-commerce giant has definitely made some new fans. Check out some of the replies from Twitter users.

C’mon Flipkart, entertain us

Hey @Flipkart
Your competitor is entertaining us and you are just busy in making money..
We are your customer, c'mon entertain us. This is your social responsibility.

— Run veer. (@Dil_wala_) April 21, 2018

Jb insaan single ho aur samne beautiful girl ho toh ghanta farak na pdta job jayegi

Jb insaan single ho aur samne beautiful grl ho toh ghanta frk na pdta job jayegi…????????

— subodh solanki (@imsubodhsolanki) April 21, 2018

Admin should get a raise for this

Admin should get a raise for this.

— Ajay (@nemimem) April 20, 2018

Product Available Hai

Hi @AmazonHelp Mein Hoon Aap @Sassy_Soul_ Se Boliye Product Available Hai ????

— Furkan S Khan (@furkanskhan) April 22, 2018

Yahi koi ladka Bola hota to…

Yahi koi ladka Bola hota to @AmazonHelp Bolte ki sir hame khed hai hum aapki kisi prakar ki koi sahayta nai Kar sakte.???????? #Tharki

— Mohd Faiz Shahzeb ???????? (@ziaf123) April 21, 2018

And Amazon came back with a savage reply again.

Iss route ki sabhi liney vyast hai, kripya kuch der baad sampark kare ???????? ^MP

— Amazon Help (@AmazonHelp) April 21, 2018

This shows that using social media networks in an interactive way brings new fans which can be converted into customers in the future.

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