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Facebook Redesigns To Get A New Identity

| Published on May 3, 2019

Facebook to now get a new and revamped look!

At the f8 Developer Conference that kicked off this Tuesday, Facebook has announced a bunch of new features for its own and owned platforms. While the company plans to work on the privacy and data security issues, Facebook simultaneously plans to develop the platform to build an engaged community, 

From the last 15 years, the company has built Facebook and Instagram focusing on mass communication amongst friends, family, businesses and users. Now for the first time in 5 years, Facebook has attempted to redesign the UI of the platform, keeping Communities in the centre and is also revamping the logo to give it a fresher look.

“I’m sure we’re going to keep unearthing old issues for a while, so it may feel like we’re not making progress at first,” said Mark Zuckerberg.

“I know we don’t exactly have the strongest reputation on privacy right now, to put it lightly,” said Mark, acknowledging skepticism around the company. “I am committed to doing this well.”

Here is how the platform will look different now onwards –

New Design:

While the new desktop site is to rolled out soon, Facebook has already rolled out it’s FB5 design which is not only simpler, faster, and more immersive but puts your communities at the centre making it easier for the user to find its most needed and used features. 

https://twitter.com/facebook/status/1123322299418124289?ref_src=twsrc%5Etfw

Dark Mode: 

The dark mode which is to be first rolled out on mobile phones will soon be introduced on the web too. 

Shipping on Marketplace

People will soon be able to ship Marketplace items anywhere in the continental US and pay for their purchases directly on Facebook. A win-win for both the sellers and buyers where sellers will be able to reach more buyers and be paid securely, for buyers it means shopping more items — near or far.

A New Events Tab

This summer Facebook is introducing the new Events tab so that a user can see what’s happening around them, get recommendations, discover local businesses, and coordinate with friends to make plans to get together.

Putting Groups First: 

This redesign will make it easy for people to go from public spaces to more private ones, like Groups. With over 2.7 billion users an estimate of over 400 million people choose to be a part of Facebook Groups that they find meaningful as to why Facebook is introducing new tools that will make it easier for them to discover and engage with groups of people who share the same interests as them.

  • Redesigned Groups tab to make discovery easier: Platform has completely redesigned the Groups tab and made discovery even better. The tab now shows a personalized feed of activity across all your groups. And the new discovery tool with improved recommendations lets you quickly find groups you might be interested in.
  • Making it easier to participate in Groups: Platform is also making it easier to get relevant group recommendations elsewhere in the app like in Marketplace, Today In, the Gaming tab, and Facebook Watch. User may see more content from the groups in News Feed. And, will be able to share content directly to the groups from News Feed, the same way they do with friends and family.
  • New features to support specific communities: Different communities have different needs, so the platform is introducing new features for different types of groups.

1. Through new Health Support groups, members can post questions and share information without their name appearing on a post.

2. Job groups will have a new template for employers to post openings, and easier ways for job seekers to message the employer and apply directly through Facebook.

3. Gaming groups will get a new chat feature so members can create threads for different topics within the group.

And because people use Facebook Live to sell things in Buy and Sell groups, Facebook is exploring ways to let buyers easily ask questions and place orders without leaving the live broadcast.

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