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Creative Strategies Using Which Amazon Is Promoting ‘Audible Suno’

| Published on January 29, 2020

The world is shifting to podcasts and audiobooks and the era of reading tangible books is fading down. No doubt, people have become more conscious about saving time or maybe just lazy (LOL!) with all the technology taking the pressure of our day-to-day tiny chores.

Audible Suno

How can we forget the time when Amazon offered a service called “Audible” which enabled you access of 200,000 audiobooks in just Rs.199, in the year 2018? Well, here’s another one!

Creating Buzz On Social Media Platforms

The audio adventure is free for Indian users and includes 60+ exclusive and original dramatic episodes (Hindi & English). If you have an Amazon App, be it Android or iOs, you can access this ad-free entertainment NOW!

In order to attract a good deal of audience, Amazon has played tricky and featured Bollywood’s most awesome and talented celebrities. They have not only delivered outstanding advertisements but their voices will be the soothing element in these audios, too!

The actors who have worked with the audio series are Tabu, Amitabh Bachchan, Anurag Kashyap, Nawazuddin Siddique, Katrina Kaif, Anil Kapoor, Karan Johar, Farhan Akhtar, etc.

The ad films of Audible Suno can be seen on all social media platforms spreading its colors and attracting people from literally everywhere.

Making full use of celebs by making them invite audience

The celebrities have themselves invited the viewers to come and try the audio episodes which will cause the fans of respective actors to at least try it out for once! Good Strategy!

Nawazuddin Siddiqui


Mouni Roy

The best thing is it’s absolutely free and anyone can visit the app and begin the first audio session anytime. Have you started any, yet?

Source: Afaqs

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