After making it into headlines for his Flatheads’ pitch in Shark Tank India Season 2, Ganesh Balakrishnan, whose sneaker startup brand was acquired by Styched in July, last year, has announced the launch of his new venture Aurm.

For the launch of his new venture which aims to revolutionize bank locker safety, he has partnered with Suraj HS and Pratap Chandana, former core team members of MyGate and onboarded them as Co-founders, and Head of Growth and Head of Tech, respectively.

Apart from being a Co-founder at Aurm, Ganesh Balakrishnan has also assumed the role of Head of Marketing at the company as part of which he will also be responsible for leading the venture’s Marketing and Branding initiatives.

Coming out of Bangalore, Aurm is a wealth company which intends to build robust infrastructure and services to safeguard, unlock, and grow wealth.

Stemming from the same, the company works with banks to provide safe deposit storage vaults, with state-of-the-art security and an access experience like one’s own dressing room, that’s available 24 hours a day, 365 days a year.

Currently, Aurm is partnering with players in the domains of Real Estate, Banking and Insurance, Jewellery and Housing Societies for the rollout of its services.