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15 Logos That Have Concealed Messages In Them

| Published on August 31, 2023

There are many reasons for a brand to have a distinct and worthy logo- form communicating with the audience, to building brand identity, to inculcating trust, a logo does much more than just give a face to the brand.

Marketers adopt various styles in order to make their company of product logos stand out. Logos also convey brand philosophies, meanings, or are even mere representations of the company’s products.

Here are some interesting logos from companies that have hidden messages in them.

1. Audi

15 Logos That Have Concealed Messages In Them

Audi, DKW, Horch and Wanderer merged to form Auto Union AG. The company needed a new logo and thus came into being the iconic four interlocking rings which is the instantly recognizable Audi logo.

2. Pinterest

15 Logos That Have Concealed Messages In Them

The name ‘Pinterest’ is a portmanteau of two words- Pin and Interest. The name was assigned to direct users to pin their interests and the logo has a ‘P’ embedded in its design, suggestive of ‘pinning’ action.

3. LG

15 Logos That Have Concealed Messages In Them

While everyone notices the letters ‘L’ and ‘G’ inherent in the logo, very few will notice it to be resembling a face, with the ‘L’ being the nose and ‘G’ being the face.

4. Yoga Australia

15 Logos That Have Concealed Messages In Them

The makers have cleverly embedded a picture of the Australian continent, in between the arm and leg of the girl in the logo’s design.

5. Hyundai

15 Logos That Have Concealed Messages In Them

The logo appears a slanted and impactful ‘H’, but on looking closely will one notice that is represents two people shaking hands with each other.

6. Levi’s

15 Logos That Have Concealed Messages In Them

An inverted crown shaped logo, it actually represents the classic cut-out of Levi’s pockets.

7. Continental

15 Logos That Have Concealed Messages In Them

Its logo aesthetically represents what it sells. The ‘C’ and ‘O’ have been designed in a way to highlight a tire.

8. Hershey’s Kisses

15 Logos That Have Concealed Messages In Them

Loved by everyone in the world, Hershey’s Kisses is known for its distinctly shaped chocolate treats. The logo too incorporates this design of its iconic chocolate. Look closely between the letters ‘K’ and ‘I’.

9. Museum of London

15 Logos That Have Concealed Messages In Them

A colorful one, it holds the different shape of London all through history, in its vibrant logo.

10. Gillette

15 Logos That Have Concealed Messages In Them

A simple but impactful logo. The tittle of the letter ‘I’ depicts a razor-sharp cut representing blade precision, that the product promises to offer.

11. Nintendo GameCube

15 Logos That Have Concealed Messages In Them

The logo is an obvious representation of a cube, but it also has letters ‘G’ and ‘C’ embedded in it.

12. Cisco

15 Logos That Have Concealed Messages In Them

Cisco’s logo design resembles sound waves and also depicts the two towers of Golden Bridge in San Francisco, the city in which it originated.

13. Tour De France

15 Logos That Have Concealed Messages In Them

The epic cycling event in the world, its logo represents a cycler rising his cycle depicted by the two ‘O’s’ in the logo.

14. Formula 1

15 Logos That Have Concealed Messages In Them

The negative space between the letters in the logo presents the number 1.

15. boAt

15 Logos That Have Concealed Messages In Them

‘Plug into nirvana’ is the brand’s slogan, and according to the founders, ‘When you take a boat, you leave everything behind’. The logo has a visible boat in the letter ‘A’ of its name.

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