Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    When Ads Feel Like Content (& When That Backfires)

    When Ads Feel Like Content (& When That Backfires)

No Result
View All Result
Marketing Mind
No Result
View All Result
Home Technology

10 Brilliant Years Of Android: How It Changed The Smartphone World

Surabhi Kedia by Surabhi Kedia
December 21, 2018
in Technology
A A
10 Brilliant Years Of Android: How It Changed The Smartphone World

Let us go about it chronologically. In 2008-09, there were said smartphone but all the smartphone producing brands such as Sony, Nokia, Blackberry, Apple, etc. had and used their own operating systems. Nokia worked on Symbian, while Blackberry had its own operating system, Bada was an OS used by Samsung. Apple used its own IOS as an operating system in smartphones too.
10 Brilliant Years Of Android: How It Changed The Smartphone World

In 2010, Blackberry had on its own the second largest holding in the smartphone industry with 16% of all smartphones working on the Blackberry OS. This was 0.3% more than Apple’s IOS. While Android sore well above 22% market share. From 2010 to 2017, Android rose from 22.7% to 85.9% in market share. And the story behind it is an inspiring one.

Android in retrospect

Android OS is the product of Android Inc., a company founded in Palo Alto in October 2003 by four friends. At first the companies target was to develop an advance and smarter operating system for digital cameras. But soon they pivoted to making an operating system for smartphones based on open end Linux and written mostly in Java and C++. The goal was to be a rival of Symbian and Microsoft’s Windows Mobile.
In July 2005, Google acquired Android Inc. for $50 million at the least. As part of the acquisition, the key members of Android Inc. joined Google and started working on the idea that they started with.

The Story


By 2010, Android was finished developing. But it was not easy. Every time they came up with an idea and were ready to present a prototype, some other brand beat them to it. Then the whole smartphone industry shifted from buttons/Qwerty keypad phones to touch screens and Android was pushed back yet again. With other brands and well build tech giants, all imposing serious rivalry, Android took a lot many falls before it could be what it is today.

Finally in 2007 Android patented its tech and launched into market. At first it wasn’t a hit. So they kept on improving, fixing bugs, adding better features and making the phone faster. What got Android the big win was this stubborn way of not accepting defeat. By 2008 Android had seen numerous upgrades that incrementally improved the OS. And because of its superiority over others, by 2010, it had the largest amount of handsets working on the OS they developed.

By 2010, application developers were faced with the problem of which brand to prefer. Thus stepped Android and made deals with giant handset producers like Samsung, Sony and HTC. They started naming their OS based on sweet candy. And with the sudden spurt of popularity, every brand of handset producer wanted Android on board.
With the new customer base and drastic modifications that followed and also the leaps of advancement in computing, smartphones are probably the best invention of mankind. And to that, Android is the leading brand of operating system that runs these said smartphones.

Related Posts

Technology

Highlights Of CES 2024: New Updates On Nvidia, Samsung, Sony, And More

by Priyanka Kesarwani
January 15, 2024

CES marks the beginning of the tech industry's new year. Every January, various sectors within the industry present announcements and...

8 Best Smartwatch Brands in India
Technology

8 Best Smartwatch Brands in India

by Syed Murad Ali
November 22, 2023

Whether you're someone who loves staying fit and wants a smartwatch for health stuff or just someone who likes cool...

Latest

WPP Media Tops India’s New Business Rankings In Q1 2026 With $178.8Mn Billings: COMvergence

WPP Media Tops India’s New Business Rankings In Q1 2026 With $178.8Mn Billings: COMvergence.

June 4, 2026
Mother Dairy is targeting a 20% increase in revenue to over Rs 24,000 crore in FY27, backed by rising consumer demand and plans to expand into new markets, according to media reports. As per media reports, the dairy major recorded a turnover of Rs 20,300 crore in FY26, up 17% year-on-year. The company has more than doubled its revenue over the last five years, crossing the Rs 20,000-crore milestone. As part of its growth strategy, Mother Dairy is looking to strengthen its presence outside Delhi-NCR. Chairman Meenesh Shah said the company is exploring entry into new markets where it currently has limited or no presence. The company is also setting up a dairy plant in Maharashtra, has leased a facility in Hyderabad, and is establishing a second plant in Bihar. Managing Director Jayateertha Chary said sales in the first two months of the fiscal have been encouraging, with ice cream emerging as a strong-performing category. Reports also suggest that from Mother Dairy’s FY26 turnover, the dairy business contributed more than Rs 15,000 crore, while edible oils and horticulture accounted for around Rs 5,000 crore. Around 63% of revenue came from Delhi-NCR, with the remainder generated from other parts of the country. The company currently reaches more than 95 cities across India and operates nine milk processing plants, four horticulture processing plants and 16 associated edible oil facilities.

Mother Dairy Eyes Rs 24,000 Crore Revenue In FY27, Plans Expansion Beyond Core Markets

June 4, 2026
PhysicsWallah & McAfee Fined By CCPA Over ‘Dark Pattern’ Violations

PhysicsWallah & McAfee Fined By CCPA Over ‘Dark Pattern’ Violations

June 4, 2026
WAVES OTT Achieves 1 Crore User Mark, Eyes Next Growth Phase

WAVES OTT Achieves 1 Crore User Mark, Eyes Next Growth Phase

June 4, 2026
Tata Motors Appoints Ejaz Takey As Head - SUV Marketing

Tata Motors Appoints Ejaz Takey As Head – SUV Marketing

June 4, 2026

ZEE Elevates Jit Sengupta To VP – Central Marketing & Creative Services

June 4, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.