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Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

Google’s Sahil Bansal Joins Magnite As Country Lead- India

Publicis Groupe Merges Publicis Worldwide & Leo Burnett To Form ‘Leo’; Let Goes ‘Burnett’ Name

ASCI Rolls Out Advisory For LinkedIn Influencers; Mandates Disclosure Of Material Connections

Django Digital Drops ‘Digital’ From Its Name, Rebrands As DJANGO

To Elevate Its Digital Presence, Go Zero Endows Whoppl With Its Social Media Mandate
Marketing

To Take ‘Trust Simplified’ Positioning, AuthBridge Unveils New Brand Identity

John Jacobs Elevates Sumit Chawla To AVP Of Marketing

Protinex Partners With Kaun Banega Crorepati Season 16 As Co-Powered Sponsor

ACKO Unveils New Möbius Strip-Inspired Brand Identity To Symbolise Infinite Trust On Customers

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Here’s Why PUMA Changed Its Branding Signage From PUMA To PVMA

Google’s Anubha Upadhyay Joins Teleperformance As APAC’s VP- Go-to-Market Solutions

Indian Cinema Generates Rs 11,833 Cr In 2024 Making It 2nd Best Year Of All Time After 2023’s Rs 12,226 Cr: Ormax

BigMuscles Nutrition Onboards Asim Riaz As New Brand Ambassador
Media

News gathering Is A Sensitive Business That Shouldn’t Be Left To Algorithms: Prasar Bharati CEO Gaurav Dwivedi

Devotional OTT Platform Hari Om Offers Free Subscription To All At Maha Kumbh

Media Veteran Dr. Bhaskar Das Passes Away

Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava

HT Media Appoints TikTok’s Sameer Singh As Group Chief Executive Officer

Prasar Bharati Introduces ‘Kumbhvani’ FM Channel Dedicated To Maha Kumbh

Former MiQ MD Siddharth Dabhade Joins Lemma As Chief Business Officer

ZEE Network To Broadcast DP World ILT20 Season 3

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta
Business

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

Angel One Appoints Google Pay APAC’s Ambarish Kenghe As Group Chief Executive Officer

Nitin Bhandari Becomes PepsiCo’s VP & GM- India & South Asia Beverages; George Kovoor To Retire

Unilever’s Anshul Asawa Joins DMart’s Parent Company Avenue Supermarts As CEO

adidas Shelves PUMA As Official Team Partner Of Mercedes-AMG PETRONAS Formula 1 Team

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht

TV Today Network To Shut Its Radio Business

Midea Group Elevates Its Old Hand Siddharth Saxena As Country Head- India

Toy Manufacturing Major Funskool India Elevates K A Shabir To CEO Role
What’s Buzzing

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

From Scheduling DMs On Instagram To Select Creators Audio Replying To Comments On YouTube, Here’s What Got Socials Buzzing

Women Have Only 29% Talk Time In Trailers: Prime Video’s O Womaniya! Report

Box Office Collections From Jan-Nov 2024 Stand At Rs 9,862 Cr, 4% Lower Than 2023: Ormax
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising

Building A Data Infrastructure: The Key To Thriving Online

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Tag: Reliance

Reliance & Disney To Divest 7 Channels, Not To Bundle Ad Slots For Cricket

Media

Reliance & Disney To Divest 7 Channels, Not To Bundle Ad Slots For Cricket

October 23, 2024

As a part of securing the regulator's approval, the two parties voluntarily agreed not to bundle ...

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Reliance & Disney Offer To Sell Some Channels To Win Antitrust Nod For Merger

Media

Reliance & Disney Offer To Sell Some Channels To Win Antitrust Nod For Merger

August 14, 2024

Reliance and Walt Disney have proposed selling certain channels to expedite antitrust approval for their $8.5 ...

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Anil Jayaraj Steps Down As CEO Of Viacom18 Sports

Media

Anil Jayaraj Steps Down As CEO Of Viacom18 Sports

Anil Jayaraj, the Chief Executive Officer (CEO) of Sports at Viacom18, has stepped down after nearly ...

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Unilever's Sahib Singh Joins SLN Coffee As Chief Executive Officer

Marketing

Unilever’s Sahib Singh Joins SLN Coffee As Chief Executive Officer

SLN Coffee, parent company of Levista instant coffee, has named Sahib Singh as its new Chief ...

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JioCinema Announces Ad-Free Premium Plans Starting At Rs 29 Per Month

Media

JioCinema Announces Ad-Free Premium Plans Starting At Rs 29 Per Month

JioCinema has introduced its latest subscription offering, 'JioCinema Premium,' starting at Rs 29 per month. This ...

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A Glimpse Into How Indian Premier League’s Promos Have Evolved Over Time

What’s Buzzing

A Glimpse Into How Indian Premier League’s Promos Have Evolved Over Time

Back in 2008 when the Board of Control for Cricket in India (BCCI) birthed the inaugural ...

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Reliance Industries' Media Business Witnesses A 49% Revenue Increase In FY24

Media

Reliance Industries’ Media Business Witnesses A 49% Revenue Increase In FY24

Reliance Industries' (RIL) media business saw its revenue jump by 49% to Rs 10,826 crore in ...

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JioCinema Drops Hints For 'Ad-Free' Subscription Plans Launching April 25

Media

JioCinema Drops Hints For ‘Ad-Free’ Subscription Plans Launching April 25

Reliance's OTT platform JioCinema, that has been streaming the Indian Premier League (IPL) for free with ...

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Tarun Rai Joins Start Design Group As Its Co-Chairman

Advertising

Wunderman Thomspon’s Tarun Rai Joins Start Design Group As Its Co-Chairman

The Start Design Group, a London-based branding and design consultancy, has appointed Tarun Rai as its ...

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How Will Cricket Viewing & Advertising Shift in India After The Reliance-Disney Merger?

Media

How Will Cricket Viewing & Advertising Shift in India After The Reliance-Disney Merger?

by Sakshi Sharma

In a country where cricket is not just a sport but a religion, the merger between ...

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