Here’s How Smytten Pulse Aims To Empower Modern Marketers With ‘Brand Track’ Tool
Smytten Pulse, an AI-powered data solutions and consumer research platform, has unveiled 'Brand Track', a next-gen ...
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Tag: measurement
IAB Tech Lab Expands Open Measurement SDK To New CTV Platforms
IAB Tech Lab, the global digital advertising technical standards-setting body, has announced the expansion of its ...
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We’ve To Be On Our Toes To Keep Up With Constant Changes In Consumer Behaviour: Shashank Srivastava
On the third day of Goafest 2024, Shashank Srivastava, Member of the Executive Committee at Maruti ...
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Goafest 2024: Digital Is A Medium Where Measurement Isn’t A Question At All, Says Navin Khemka
In today's digital landscape, every form of digital media comes with well-defined metrics for measurability, according ...
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LS Digital Launches Centralized Media, Technology & Measurement Services Tech- CoMMeT
One of India’s leading Independent Digital Marketing Transformation company, LS Digital, has announced the launch of ...
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