Tata Group’s Voltas Appoints Crompton Greaves’ Pragya Bijalwan As It New Head of Marketing
Voltas, a TATA Enterprise, has appointed former Head of Marketing at Crompton Greaves Consumer Electricals- Pragya ...
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Tag: Marketing Strategy
Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava
India’s vibrant cultural diversity reflects seamlessly in its entertainment landscape, making content as varied as the ...
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From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook
Pushpa 2’s marketing strategy is a masterclass in leveraging brand partnerships and targeted regional outreach. From ...
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Privacy First, Profit Later: How Contextual Advertising Wins In The Age Of Data Transparency
Imagine you're reading an article about the latest advancements in electric vehicles. As you scroll through, ...
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Priyadarshi Banerjee Joins Mindshare As Principal Partner/Lead- Content+ (Unilever)
After being associated with Kofluence as VP- Account Management for about 10 months, Priyadarshi Banerjee, aka ...
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“Tiger 3”: Salman Khan’s Star Power And Innovative Marketing Make It A Must-Watch
The land of Bollywood is abuzz with excitement as Team Tiger 3 gears up to grace ...
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Marketing Strategy Of ‘Made In Heaven Season 2’ That Helped It Create The Right Buzz
The realm of entertainment has undergone a paradigm shift in recent years, not merely limited to ...
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What Is Murketing And How Do Brands Use It?
What is " Murketing"? Murketing is an advertising tactic that avoids making direct product sales in ...
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Marketing Strategies Of The Biggest Cosmetic Brand: Maybelline
What marketing approach, essentially, underpins Maybelline's success? According to a recent ShareIQ analysis, Maybelline has so ...
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6 Marketing Trends You Can’t Ignore in 2023
2023 is just around the corner and marketers around the world have been focussing on the ...
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