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LEAPX Launches Conversational Multi-Agent AI- DAC For Paid Digital Advertising

Madison Media’s Vikram Sakhuja Conferred With AAAI’s Lifetime Achievement Award

Amazon Ads Brings GenAI To Amazon Marketing Cloud; Launches Amazon Retail Ad Service

The Advertising Club Bangalore To Announce Big Bang Awards Today

UTI Pension Fund Entrusts BigTrunk Communications With Its Digital Mandate

Salt Brand Solutions Appoints Sagar Mahabaleshwarkar As Executive Director

Omnicom Media Group India Partners With LinkedIn To Train & Certify 100 Employees As Marketing Insiders

To Maximise Global Advertisers’ ROI, IAS Launches AI-Driven TMP Solution

VML India’s Manas Lahiri Rejoins Havas India In A Newly Created Role Of CGO
Marketing

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Here’s Why PUMA Changed Its Branding Signage From PUMA To PVMA

Google’s Anubha Upadhyay Joins Teleperformance As APAC’s VP- Go-to-Market Solutions

Indian Cinema Generates Rs 11,833 Cr In 2024 Making It 2nd Best Year Of All Time After 2023’s Rs 12,226 Cr: Ormax

BigMuscles Nutrition Onboards Asim Riaz As New Brand Ambassador

From Fostering Communities & Co-Working In F&B Outlets To Co-Marketing With Big Brands, Pop Culture Is SOCIAL’s Driving Force: Divya Aggarwal

Emami Rebrands ‘Fair And Handsome’ To ‘Smart And Handsome’; Makes Kartik Aaryan Its New Ambassador

Honasa Consumer Appoints Amit Singh As Brand Lead For Brand Factory

POCO Ropes In Akshay Kumar As Its Brand Ambassador
Media

HT Media Appoints TikTok’s Sameer Singh As Group Chief Executive Officer

Prasar Bharati Introduces ‘Kumbhvani’ FM Channel Dedicated To Maha Kumbh

Former MiQ MD Siddharth Dabhade Joins Lemma As Chief Business Officer

ZEE Network To Broadcast DP World ILT20 Season 3

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta

Sony Pictures Networks India Appoints Rajaraman S As Head- Content Strategy

Mona Jain Joins BrandPulse Global As Chief Growth Officer

IT Ministry Releases Data Protection Draft Rules, Seeks Comments From Stakeholders

Sonia Huria Joins Maddock Films As Head- Brand, Consumer & Social Communications
Business

Nitin Bhandari Becomes PepsiCo’s VP & GM- India & South Asia Beverages; George Kovoor To Retire

Unilever’s Anshul Asawa Joins DMart’s Parent Company Avenue Supermarts As CEO

adidas Shelves PUMA As Official Team Partner Of Mercedes-AMG PETRONAS Formula 1 Team

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht

TV Today Network To Shut Its Radio Business

Midea Group Elevates Its Old Hand Siddharth Saxena As Country Head- India

Toy Manufacturing Major Funskool India Elevates K A Shabir To CEO Role

Getty Images & Shutterstock To Merge & Create A Premier Visual Content Company Valued $3.7 Billion

As Himanshu Chakrawarti Takes Up CEO Role At Acevector’s Stellaro Brands, Achint Setia Becomes Snapdeal’s New CEO
What’s Buzzing

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

From Scheduling DMs On Instagram To Select Creators Audio Replying To Comments On YouTube, Here’s What Got Socials Buzzing

Women Have Only 29% Talk Time In Trailers: Prime Video’s O Womaniya! Report

Box Office Collections From Jan-Nov 2024 Stand At Rs 9,862 Cr, 4% Lower Than 2023: Ormax
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising

Building A Data Infrastructure: The Key To Thriving Online

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Tag: brand visibility

Marketing

Heads Up For Tails Appoints Ilena Bose As Brand Lead

October 22, 2024

Ilena Bose has joined Heads Up For Tails as its Brand Lead. Previously, she was associated ...

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Driven By Increased Product Quality Awareness, We Anticipate A 15-20% Increase In Our Category Growth In FY25: Nehal Bazari

Marketing

Driven By Increased Product Quality Awareness, We Anticipate A 15-20% Increase In Our Category Growth In FY25: Nehal Bazari

Launched as a brand under Hindalco to address a burgeoning market need for premium, high-quality aluminium ...

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The Sound Of Marketing: How Sonic Branding Is Helping Brands Establish Their Identities

Guest Posts

The Sound Of Marketing: How Sonic Branding Is Helping Brands Establish Their Identities

Soundscapes have played a vital role in enhancing human experiences by accentuating our auditory senses in ...

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Unveiling The Power Play: IPL's Boost For Brands Through Cricketing Legends

Guest Posts

Unveiling The Power Play: IPL’s Boost For Brands Through Cricketing Legends

The Indian Premier League (IPL) is synonymous with star power, where cricketing icons and celebrities play ...

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Marketing

PoloQueen Ropes In Raveena Tandon As Its Brand Ambassador

PoloQueen Industrial and Fintech has roped in Bollywood actress Raveena Tandon as its brand ambassador. The ...

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Cheil’s Experience Commerce Bags Nissin Geki Korean Noodles' Social Media Mandate

Mandates

Cheil’s Experience Commerce Bags Nissin Geki Korean Noodles’ Social Media Mandate

Following a competitive multi-agency pitch, Cheil Network's full-service digital native agency, Experience Commerce (EC), has won ...

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Havas Media Network India Inks Strategic Partnership With KlugKlug

Advertising

Havas Media Network India Inks Strategic Partnership With KlugKlug

Havas Media Network India, the media agency conglomerate of Havas India, and KlugKlug, one of India’s ...

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Cheil’s Experience Commerce Bags The Sleep Company's Creative & Social Media Mandate

Mandates

Cheil’s Experience Commerce Bags The Sleep Company’s Creative & Social Media Mandate

One of the leading digital agencies operating under the umbrella of Cheil Network, Experience Commerce (EC), ...

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