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Engaging With A Dozen Fortune 500 Companies, 50:50 Project & Retainer Ratio, & More Ahead For DJANGO: Co-Founders

Truecaller Appoints Hemant Arora As New Vice President- Global Ad Sales Business

The Womb’s Akshat Trivedi Joins Enormous Brands As National Creative Director– West

A Page From Leo Burnett’s Valedictory Address On ‘When To Take My Name Off The Door’

Google’s Sahil Bansal Joins Magnite As Country Lead- India

Publicis Groupe Merges Publicis Worldwide & Leo Burnett To Form ‘Leo’; Let Goes ‘Burnett’ Name

ASCI Rolls Out Advisory For LinkedIn Influencers; Mandates Disclosure Of Material Connections

Django Digital Drops ‘Digital’ From Its Name, Rebrands As DJANGO

To Elevate Its Digital Presence, Go Zero Endows Whoppl With Its Social Media Mandate
Marketing

To Take ‘Trust Simplified’ Positioning, AuthBridge Unveils New Brand Identity

John Jacobs Elevates Sumit Chawla To AVP Of Marketing

Protinex Partners With Kaun Banega Crorepati Season 16 As Co-Powered Sponsor

ACKO Unveils New Möbius Strip-Inspired Brand Identity To Symbolise Infinite Trust On Customers

Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Here’s Why PUMA Changed Its Branding Signage From PUMA To PVMA

Google’s Anubha Upadhyay Joins Teleperformance As APAC’s VP- Go-to-Market Solutions

Indian Cinema Generates Rs 11,833 Cr In 2024 Making It 2nd Best Year Of All Time After 2023’s Rs 12,226 Cr: Ormax

BigMuscles Nutrition Onboards Asim Riaz As New Brand Ambassador
Media

News gathering Is A Sensitive Business That Shouldn’t Be Left To Algorithms: Prasar Bharati CEO Gaurav Dwivedi

Devotional OTT Platform Hari Om Offers Free Subscription To All At Maha Kumbh

Media Veteran Dr. Bhaskar Das Passes Away

Solidifying Shemaroo’s SVOD Offering Is Our Current Priority While Keeping Other Models In Long-Term Plan: Saurabh Srivastava

HT Media Appoints TikTok’s Sameer Singh As Group Chief Executive Officer

Prasar Bharati Introduces ‘Kumbhvani’ FM Channel Dedicated To Maha Kumbh

Former MiQ MD Siddharth Dabhade Joins Lemma As Chief Business Officer

ZEE Network To Broadcast DP World ILT20 Season 3

40% Of ZEE5’s Viewership Comes From Tier-2 & 3 Markets; Non-Hindi Languages Make Up 50% Of Total Consumption: Shresth Gupta
Business

HT Media’s Praveen Someshwar To Succeed Diageo’s MD & Chief Hina Nagarajan As She Takes Up Global Role

Angel One Appoints Google Pay APAC’s Ambarish Kenghe As Group Chief Executive Officer

Nitin Bhandari Becomes PepsiCo’s VP & GM- India & South Asia Beverages; George Kovoor To Retire

Unilever’s Anshul Asawa Joins DMart’s Parent Company Avenue Supermarts As CEO

adidas Shelves PUMA As Official Team Partner Of Mercedes-AMG PETRONAS Formula 1 Team

Inshorts’ Co-Founder & Shark Tank Fame Azhar Iqubal Launches New Venture- Fenado AI With Manish Singh Bisht

TV Today Network To Shut Its Radio Business

Midea Group Elevates Its Old Hand Siddharth Saxena As Country Head- India

Toy Manufacturing Major Funskool India Elevates K A Shabir To CEO Role
What’s Buzzing

From Greek God To Brand Boss: Hrithik Roshan’s Endorsement Journey As He Turns 51

Tata Motors Intra Gold Series: The Pickup That Takes Your Business Further

82% People Acknowledge Influencers Impact Buying Decisions: iCubesWire Report

India’s WC24 Win, PM Modi, Ambani Wedding, Ram Mandir Consecration & More Top Rediffusion’s ‘Hits Of The Year’ In 2024

Parents’ Smartphone Addiction Takes The Spotlight in vivo’s 6th #SwitchOff Campaign

From Being Campa Cola’s Diver To Becoming Bollywood’s Bhaijaan, A Peek-A-Boo With Salman Khan’s Ad Odyssey

From Scheduling DMs On Instagram To Select Creators Audio Replying To Comments On YouTube, Here’s What Got Socials Buzzing

Women Have Only 29% Talk Time In Trailers: Prime Video’s O Womaniya! Report

Box Office Collections From Jan-Nov 2024 Stand At Rs 9,862 Cr, 4% Lower Than 2023: Ormax
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
More
Snacking Revolution: How Quick Commerce Is Redefining Consumer Preferences & Convenience

Aligning Product Development With Marketing Needs: Cross-Departmental Collaboration In B2B Marketplaces

The Intersection Of Culture, Heritage & Commerce: How Creators Are Becoming Global Ambassadors

How Click-To-WhatsApp Ads Are Supercharging Holiday Campaigns

From Living Rooms To Brands: The Connected TV Revolution In Indian OTT Advertising

Building A Data Infrastructure: The Key To Thriving Online

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Tag: Aman Gupta

Marketing

boAt Onboards Cricketer Yashasvi Jaiswal As Brand Ambassador

boAt, an audio wearable brand, has roped in cricketer Yashasvi Jaiswal as its new brand ambassador. ...

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Inaugural National Creators Awards Witnesses PM NaMo Bestowing 23 Winners Across 20 Categories

Digital Media

Inaugural National Creators Awards Witnesses PM NaMo Bestowing 23 Winners Across 20 Categories

On March 8, Prime Minister Narendra Modi presented the much awaited inaugural National Creators Award at ...

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Anupam Mittal Clarifies After Harsh Goenka Reveals The Judges' Financial Loss: Shart Tank India Season 2

Startups

Anupam Mittal Clarifies After Harsh Goenka Reveals The Judges’ Financial Loss: Shart Tank India Season 2

by Priyanka Kesarwani

January 25, 2023

Judges on Shark Tank are they losing? Harsh Goenka describes the loss he suffered, comparing it ...

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Here Are The Top Angel Investors In India In 2022

Startups

Here Are The Top Angel Investors In India In 2022

by Rinie Wilson

January 9, 2023

The year 2022 came with many ups and downs. And while we bid it adieu and ...

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Who Will Hear The Shark Tank Season 2 Pitches?

Startups

Who Will Hear The Shark Tank Season 2 Pitches?

by Priyanka Kesarwani

January 4, 2023

Introducing Six Supervisors Who Will Listen to the Pitches in Season 2 of Shark Tank India. ...

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How BoAt Transformed India's Electronic Consumer Durable Market

Lifestyle

How BoAt Transformed India’s Electronic Consumer Durable Market

by Zainab Kantawala

When Sameer Mehta and Aman Gupta realized that millennials needed hassle-free, wireless, affordable and fashionable earphones, ...

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The Success Story Of boAt CEO, Aman Gupta

Success Stories

The Success Story Of boAt CEO, Aman Gupta

by Rinie Wilson

February 21, 2022

Aman Gupta co-founded boAt, a fashionable consumer electronics company in 2016 with his business partner, Sameer ...

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13-Year-Old Is The Youngest Entrepreneur On 'Shark Tank India' To Get Rs 50 lakh Funding

Startups

13-Year-Old Is The Youngest Entrepreneur On ‘Shark Tank India’ To Get Rs 50 lakh Funding

by Rinie Wilson

February 18, 2022

Anoushka Jolly, a student of Gurugram, studying in class 8, has become a popular name in ...

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Shark Tank India Had Pitches Where 43% Had At Least One Woman Co-Founder, Shares Anupam Mittal

What’s Buzzing

Shark Tank India Had Pitches Where 43% Had At Least One Woman Co-Founder, Shares Anupam Mittal

by Rinie Wilson

February 11, 2022

Shark Tank India has finally come to an end and what a rollercoaster ride it was. ...

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Here's How Much The Sharks Have Invested So Far On The Show

Misc

Here’s How Much The Sharks Have Invested So Far On The Show

by Rinie Wilson

January 26, 2022

Shark Tank India has become one of the most talked-about reality television shows lately. The show ...

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