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GOOD HOME By TTK HEALTHCARE Introduces A New Take On Bathroom Odor Control With “BATHROOM NAHI, FRESHROOM” Campaign

Jitender Dabas Calls It A Day At McCann Worldgroup India After Close To 1.5 Decades

Mandira Bedi & Sahiba Bali Face Off In Myntra FWD’s Witty Campaign With Virender Sehwag

Adobe Announces New Offerings with AWS & Amazon Ads For Marketers & Creatives

Digital Native Industries Embedding AI More Seamlessly Into Core Ops As Against Legacy Sectors: ASCI

Tata Soulfull Unveils Campaign Featuring Manoj Bajpayee For No Maida Rusk

Liqvd Asia Acquires Performance Marketing & SEO Agency AdLift

Spikes Asia 2025 Shortlists Announced; India & Australia Lead In Shortlisted Pieces Of Work

Sourav Ganguly Becomes A Policeman To Promote Netflix’s ‘Khakee: The Bengal Chapter’
Marketing

Google Elevates Anuj Gulati To Head Of Global Growth Marketing For Gemini

SEIKO Partners With Royal Challengers Bengaluru For IPL 2025

Spitze By Everyday Teams Up With Royal Challengers Bengaluru As Official Modular Kitchen Accessories Partner For IPL 2025

TECNO Partners With Kolkata Knight Riders To Enhance Fan Engagement For IPL 2025

HerKey Appoints Wasim Sayed As Vice President- Growth & Marketing

Esports Platform Gamerji Launches Sportsdraft with IPL-Style Auction Gameplay

ConfirmTkt Renews Partnership With Royal Challengers Bengaluru As Official Train Ticketing Partner For IPL 2025

SEO & ORM: The Complementary Yet Distinct Strategies Fueling Online Success

Navi UPI Teams Up With Royal Challengers Bengaluru As Official UPI Partner for IPL 2025
Media

JioStar Set To Unveil Its 2nd Edition Of ‘Brand Spotlight’ To Boost Advertiser Engagement During IPL 2025

CNN-News18 Unveils Enhanced Viewer Experience Focused On Impactful Storytelling

Dish TV Watcho Partners With Cloud TV OS To Bring Seamless Smart TV Entertainment

BCCI Calls Apex Council Meeting After Health Ministry Pushes For Tobacco And Alcohol Ad Ban In IPL

Livfast Becomes Official Energy Partner Of Delhi Capitals For Upcoming Cricket Season

Feb 2025 Films Grossed Rs 1,245 Cr At Domestic Box Office With ‘Chhaava’ Leading The Month: Ormax Media

Zarrar Don Joins Moneycontrol As Chief Revenue & Business Growth Officer

Be It Fashion, Beauty, Fintech, Or Consumer Goods, Short-Form Video Allows Brands To Reach Audiences In Most Organic Way Possible: Gaurav Jain

Sports18 Channels Rebranded As Star Sports
Business

Evocus Expands Its Beverage Portfolio With The Launch Of World’s First Ever ‘Black Soda’

Taboola Completes 10 Years In Serving Advertising On Microsoft Properties Including MSN, Edge Browsers, And Windows Experiences

CloudTV And MediaTek Partner To Deliver Compliant Android-based TV Operating Systems In India

Billion Electric Mobility Elevates COO Sanjeev Kulkarni To CEO Role

Alphabet In Talks To Buy Cloud Security Firm Wiz For $33 Billion

Nazara Technologies COO Sudhir Kamath Moves On

Takashi Nakajima To Assume President & CEO Role At Honda Cars India From April 1

McKinsey acquires ET Medialabs To Boost Digital Marketing Operations

Adani Wilmar To Acquire GD Foods, Owner Of Brand ‘Tops’
What’s Buzzing

Brands To Invest Rs 550 Crore In Influencer Marketing During IPL 2025: Qoruz

Vibrant Vibes And Meaningful Messages By Brands Captures The Spirit of Holi This Year

Empower, Inspire, Change: How Brands Celebrated Women’s Day 2025

Coca-Cola, Google, Zomato & More: How Brands Rode The Wave Of India’s ICC Champions Trophy Win

Tata Motors Expands Sustainable Vehicle Scrappage Initiative with New Facility

Here’s How Storytelling Is Powering Creators With Greater Influence & Authenticity

Brands Play Cupid With Cheeky Twists & Heartfelt Valentine’s Day Campaigns

Tata Motors Unveiled The Future Of Mobility At Auto Expo 2025 With 14 Commercial Vehicles

Here’s How Dabur Gulabari’s #GulabSeShukriya Made Rose Day Celebrations More Meaningful
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
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SEO & ORM: The Complementary Yet Distinct Strategies Fueling Online Success

Building Real Connections With Consumers Through MadTech: Beyond The Buzzwords

Accelerate Action: Women Steering The Future & Beyond

The Silver Digital Revolution: Marketing To Today’s Tech-Savvy Seniors

The Death Of Performance Marketing Agencies: Growth Marketing Is The New Era

Is SEO Dead Due To The Rise Of AI Search?

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Tag: alia bhatt

MakeMyTrip Packs Humour & Fun In Latest Campaign Starring Alia Bhatt & Ranveer Singh

Advertising

MakeMyTrip Packs Humour & Fun In Latest Campaign Starring Alia Bhatt & Ranveer Singh

November 12, 2024

An online travel company, MakeMyTrip has unveiled its latest campaign that addresses the real travel challenges. ...

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Film Stars Led 75% of Celebrity Endorsements In H1 2024, Followed by Athletes At 14% & TV Stars At 11%: TAM AdEx

Advertising

Film Stars Led 75% of Celebrity Endorsements In H1 2024, Followed by Athletes At 14% & TV Stars At 11%: TAM AdEx

October 3, 2024

According to TAM AdEx- Celebrity Endorsement Report Half Yearly 2024, film stars contributed more than 75% ...

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Advertising

L’Oréal Paris With McCann India Unveils “I’m Worth It” Campaign Featuring Global Brand Ambassador Alia Bhatt

September 24, 2024

A global beauty brand- L’Oréal Paris has rolled out its new “I’m Worth It” campaign with ...

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Myntra Beauty Teams Up With L'Oréal Paris As Official Beauty Partner For Paris Fashion Week, India

Marketing

Myntra Beauty Teams Up With L’Oréal Paris As Official Beauty Partner For Paris Fashion Week, India

September 19, 2024

Myntra Beauty has been named the official beauty partner for L'Oréal Paris India’s Le Défilé at ...

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Marketing

L’Oréal Paris Onboards Alia Bhatt As Its Global Brand Ambassador

September 3, 2024

L'Oréal Paris has roped in actress Alia Bhatt as its new global brand ambassador. She will ...

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A Glimpse Into Alia Bhatt’s Ad Journey On Her 31st Birthday

Advertising

A Glimpse Into Alia Bhatt’s Ad Journey On Her 31st Birthday

Having featured in Bollywood hits such as ‘Gully Boy’, ‘Student Of The Year’, ‘Raazi’, ‘Rocky aur ...

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A Sneak Peek Into Aamir Khan's Advertising Journey On His 59th Birthday

Advertising

A Sneak Peek Into Aamir Khan’s Advertising Journey On His 59th Birthday

Known for his “close to best” approach to acting and having earned the titles of 'Mr. ...

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Hero Pleasure With Alia Bhatt Is Empowering Women By Questioning Taboos In The Society

Campaigns

Hero Pleasure With Alia Bhatt Is Empowering Women By Questioning Taboos In The Society

by Shubham Sachdeva

February 6, 2024

Alia with Hero Pleasure represents a bold woman who has all the answers to society’s taboos. ...

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How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

Case Studies

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

by Zainab Kantawala

August 16, 2023

One of the most awaited movies in recent times, Rocky Aur Rani Ki Prem Kahani hit ...

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Features That Distinguish Luxury Brands From Other Brands

Misc

Features That Distinguish Luxury Brands From Other Brands

by Zainab Kantawala

There are various reasons why people buy luxury goods and items. But the primary reason remains ...

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