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Collective Artists Network’s Big Bang Social Launches Revamped Affiliate Store

Neeraj Bassi To Call It Quits As Chief Growth Officer At Cheil India After Two Years

Pidilite Industries’ Fevicol Acquires Naming Rights Of Mumbai’s Marol Naka Metro Station

NeoNiche Integrated Solutions Appoints Sandeep Mishra As Chief Creative Officer

Joy Personal Care Entrusts Webenza With Its Digital Creative Mandate

Snapchat Rolls Out Sponsored Snaps In India With AJIO As First Partner

Kyoorius Announces Jury Chairs & Co-Chairs For Kyoorius Creative Awards 2025 Edition

Onething Design Reimagines Royal Enfield’s Digital Experience With All-New Mobile App

Ipsos Launches Ad Testing Solution Creative|Spark AI In India
Marketing

SEO & ORM: The Complementary Yet Distinct Strategies Fueling Online Success

Navi UPI Teams Up With Royal Challengers Bengaluru As Official UPI Partner for IPL 2025

Flipkart Elevates Akash Jain To Director Of Marketing & Head Of Media

Boldfit Appoints boAt’s Siya Wadhawan As Head Of Brand Marketing

Skechers Onboards Jasprit Bumrah As Brand Ambassador

CleverTap Partners With upGrad To Build Deep Learning Track For Upskilling Marketers

The Estée Lauder Companies Partners With Adobe To Scale Production Of Digital Marketing With Firefly Generative AI

Havells India Ropes In Nayanthara And Vignesh Shivan As Brand Ambassadors For The South India Market

Rediffusion’s Red Lab Unveils “Vibes: The Ultimate Gen-Z Rundown 2024” – A Gen Z Pop Culture Report
Media

Sports18 Channels Rebranded As Star Sports

Tata Play Partners With FanCode To Launch Tata Play FanCode Sports

JioHotstar Crosses 540 Crore Views During ICC Men’s Champions Trophy 2025

After Airtel, Jio Joins Hands With SpaceX To Introduce Starlink Services In India

JioStar Onboards 20 Sponsors For TATA IPL 2025

Angad Bhatia Joins As CEO Of Firstpost & Creator18

If Big B Was To Step Down From KBC, SRK, Aishwarya Rai & MS Dhoni Would Be BEst Choices: Reports

Vikas Purohit Joins The Times Of India As CEO – New Business Ventures

Warner Bros Discovery Elevates Harshit Sahni To Senior Director- Cluster Revenue Head, Factual & Lifestyle, Eurosport, International Business- South Asia
Business

Nazara Technologies COO Sudhir Kamath Moves On

Takashi Nakajima To Assume President & CEO Role At Honda Cars India From April 1

McKinsey acquires ET Medialabs To Boost Digital Marketing Operations

Adani Wilmar To Acquire GD Foods, Owner Of Brand ‘Tops’

HARMAN Appoints Christian Sobottka As President & Chief Executive Officer

Bain & Company Appoints Shyam Unnikrishnan As Managing Partner- India As Parijat Ghosh Takes Up APAC Role

India-Founded Internet Browser Veera Goes Global, Now Available In 100+ Countries

Mirum India’s Mihir Karkare, Sanjay Mehta & Hareesh Tibrewala Reunite To Build Meru Life

Head Digital Works Strengthens Its Online Poker Footprint In India With Adda52 Acquisition
What’s Buzzing

Vibrant Vibes And Meaningful Messages By Brands Captures The Spirit of Holi This Year

Empower, Inspire, Change: How Brands Celebrated Women’s Day 2025

Coca-Cola, Google, Zomato & More: How Brands Rode The Wave Of India’s ICC Champions Trophy Win

Tata Motors Expands Sustainable Vehicle Scrappage Initiative with New Facility

Here’s How Storytelling Is Powering Creators With Greater Influence & Authenticity

Brands Play Cupid With Cheeky Twists & Heartfelt Valentine’s Day Campaigns

Tata Motors Unveiled The Future Of Mobility At Auto Expo 2025 With 14 Commercial Vehicles

Here’s How Dabur Gulabari’s #GulabSeShukriya Made Rose Day Celebrations More Meaningful

How FinMin Nirmala Sitharaman’s Union Budget 2025 Has Got Key Leaders Saying ‘All Hail!’
Case Studies

From Hindi Heartlands To Big Brands, Here’s How Pushpa 2 Is Rewriting The Movie Marketing Rulebook

7 Ways In Which AI Is Redefining The Advertising Landscape

How Parle Snackers League Contest Helped The Brand To Gain Huge Visibility During IPL Season

How Shah Rukh Khan’s Popularity And Creative Marketing Strategies Made ‘Jawan’ A Must-Watch

Here Is How Ghoomer Used Social Media To Create Buzz Around The Film And Its Release

How Rocky Aur Rani Ki Prem Kahani Used Star Power To Create The Required Buzz

How Zara Hatke Zara Bachke Created Buzz With Its Marketing Campaign

How Burger King Sponsored Stevenage FC Creating An Uproar In FIFA Popularity

How The Makers Of Spiderman: Across The Spider-Verse Piqued Interest And Created Intrigue
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SEO & ORM: The Complementary Yet Distinct Strategies Fueling Online Success

Building Real Connections With Consumers Through MadTech: Beyond The Buzzwords

Accelerate Action: Women Steering The Future & Beyond

The Silver Digital Revolution: Marketing To Today’s Tech-Savvy Seniors

The Death Of Performance Marketing Agencies: Growth Marketing Is The New Era

Is SEO Dead Due To The Rise Of AI Search?

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Tag: advertisement

LS Polls 2024: Revenue On Counting Day To Jump By Leaps & Bounds For ABP News, Says Rupali Fernandes

Media

LS Polls 2024: Revenue On Counting Day To Jump By Leaps & Bounds For ABP News, Says Rupali Fernandes

by Sakshi Sharma

As all eyes are on the Lok Sabha election results today, Rupali Fernandes, Chief Revenue Officer ...

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SC Mandates 'Self-Declaration' By Advertisers Before Releasing Ads

Advertising

SC Mandates ‘Self-Declaration’ By Advertisers Before Releasing Ads

Supreme Court has issued directive in its Order dated May 7, 2024, that all advertisers/advertising agencies ...

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Disney+ Hotstar Introduces Version 2.0 Of Self-Serve Platform For Advertisers Ahead of ICC Men's T20 WC 2024

Media

Disney+ Hotstar Introduces Version 2.0 Of Self-Serve Platform For Advertisers Ahead of ICC Men’s T20 WC 2024

Disney+ Hotstar launched version 2.0 of its self-serve platform, ahead of ICC Men’s T20 World Cup ...

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LG Electronics India Aims For 30% Growth In Home Entertainment Segment This Year: Abhiral Bhansali

Marketing

LG Electronics India Eyes 30% Growth In Home Entertainment Segment This Year: Abhiral Bhansali

by Sakshi Sharma

Abhiral Bhansali, Head of Business – Home Entertainment at LG Electronics India, said that their television ...

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LS Polls: Brands Champion Voter Participation With A Spotlight On 1st Time Voting

What’s Buzzing

LS Polls: Brands Champion Voter Participation With A Spotlight On 1st Time Voting

As the 2024 Lok Sabha elections are in full swing, numerous brands have launched creative campaigns ...

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Supreme Court Rejects Patanjali Ayurved's Apology, Warns Baba Ramdev Of Perjury

Advertising

Supreme Court Rejects Patanjali Ayurved’s Apology, Warns Baba Ramdev Of Perjury

The Supreme Court on Tuesday strongly criticised Patanjali Ayurved, its Founder Baba Ramdev, and Managing Director ...

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Explore The Best Christmas Ads Of 2023

2023 Throwback

Explore The Best Christmas Ads Of 2023

by Priyanka Kesarwani

December 27, 2023

Christmas ads, creating a festive atmosphere and employing outstanding content marketing strategies to stir our emotions ...

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Watch The Best Diwali Campaigns Of 2023

Advertising

Watch The Best Diwali Campaigns Of 2023

by Priyanka Kesarwani

November 13, 2023

As the festive lights twinkle, illuminating the spirit of joy and togetherness, brands have woven magic ...

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From Chips to Riches: Unleashing the Power of Strategic Play in Online Casinos

Offbeat

From Chips to Riches: Unleashing the Power of Strategic Play in Online Casinos

October 1, 2023

Want to take your casino gaming to the next level? Learn how to use strategic play ...

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Top 10 Creative & Brilliant Ads With Awesome Art Direction

Advertising

Top 10 Creative & Brilliant Ads With Awesome Art Direction

by Priyanka Kesarwani

When an art direction is poor, even the finest advertisement concept might fail. Planning and execution ...

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