OPPO’s Latest Campaign Showcases K13 5G As The Ultimate Gen-Z Gaming Companion
OPPO India today has unveiled a campaign #LiveUnstoppable, to mark the launch of the OPPO K13 ...
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Rediffusion’s Red Lab Unveils “Vibes: The Ultimate Gen-Z Rundown 2024” – A Gen Z Pop Culture Report
The Red Lab, the research think tank of advertising agency Rediffusion, has dropped its pop culture ...
Myntra Introduces Shopper-Led Creator Program ‘The Ultimate Glam Clan’ For Gen-Z
Myntra has introduced 'The Ultimate Glam Clan,' a shopper-led creator program in the lifestyle space. Targeting ...
Hello Moto, Hello PCs: How Is Lenovo-Backed Motorola Aiming To Capture the Laptops & Tablets Market
From flip phones to smartphones, Motorola has long held a place in the hearts of mobile ...
Virat Kohli Leaving PUMA’s Pitch: Will The Brand Need To Play A New Marketing Shot?
On April 11, 2025, Indian cricket icon Virat Kohli grabbed headlines, this time not for his ...
Educational Creators, Authentic Relations & AI-Driven Content To Dominate Influencer Marketing Space In 2025
In the ever-evolving world of influencer marketing, 2024 served as a pivotal year, marking the transition ...
Indian M&E Industry Revenue To Grow At 8.3% CAGR To Hit Rs 3,65,000 Cr by 2028: PwC
According to PwC India’s report titled ‘Global Entertainment & Media Outlook 2024- 28: India perspective’, when ...
Bombay Shaving Company Launches A Rap Video For Powerplay NXT Focusing On Youth Consumers
Embracing a ‘Gen-Z-first’ approach and focusing their contribution and influence on culture, commerce, and content, Bombay ...
90% Of Top 50 Global Brands Are Present In India & Half Of Them Earn $30 Million+ From India: E-Styling India Study
According to the latest study conducted by Bain & Company in partnership with Myntra titled- ‘E-Styling ...
The Sound Of Marketing: How Sonic Branding Is Helping Brands Establish Their Identities
Soundscapes have played a vital role in enhancing human experiences by accentuating our auditory senses in ...
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